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AI4D Africa Media Kit
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The AI4D Africa initiative recognizes that effective, integrated and coordinated communication from all partners is integral to carrying out AI4D Africa’s goal, for a future where Africans across all regions benefit from, create and use artificial intelligence.

The brand is the identity of the program, and this identity determines the language and the general presentation of the program to both internal and external audiences.

Name



In any written document, it is recommended that partners refer first to the full name of the program (Artificial Intelligence for Development in Africa) before using the acronym (AI4D Africa).

The full acronym should always be used thereafter (AI4D Africa).

Color



Jungle Green
HEX: 005450
Malachite
HEX: 00D553


Yellow Crayola
HEX: FFED85
Fire Opal
HEX: EE6352
Silver
HEX: 777878
Black
HEX: 000000

Gradient




Type



Aa
Body: Bitter

Aa
Headings: Work Sans

Logo



Primary
Secondary — Wide
Secondary — Compact

Don'ts



IDRC
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Sida



Partners should not refer to IDRC separately from AI4D Africa even though grant agreements are with the organization. It is important to note that this is a partnership between Sida and IDRC. For visual documents and comms materials, please make use of the above linked resources.

If you've received a partner onboarding password, you may access the document below.

PARTNER ONBOARDING